Logo Design Process Kit

Become a better logo designer
An all-in-one kit to help you master the 9-step process of designing logos with more confidence, clarity and meaning.
If you get lost or confused from the ins-and-outs of the logo creation process, or just don’t feel confident in your abilities to design meaningful logos, you need this kit.
A plug-n-play process kit for designing quality logos with confidence
This kit contains all the templates, tools and knowledge you need to not only improve the quality and meaning of the logos you create, but increase the speed and productivity at which you create them.
If you've ever had a logo project go wrong and weren't sure how that happened, you'll know how stressful that is and how your confidence can take a knock.
By incorporating this this process into your logo design workflow, you'll learn how to confidently guide your clients through the creative process, and know how to quickly get back on track if you get lost or stuck along the way.
You'll take your clients on a collaborative journey that ensures their ideas are incorporated and they have an emotional connection to their logo that represents their brand (and that they love!).
"Liv guides you through her 9-step method in clear and easy steps, so you can quickly feel confident in your own practice. She’s taken 15+ years of design experience and distilled it into a concise kit so you can learn how to create meaningful and impactful logo designs."
Made for brand designers new to the game
Get a jump start in your logo design career. From initial brief to delivery, this step-by-step kit gives you everything you need to navigate the logo design process from start to finish.
Good for experienced designers keen to upskill
If your logo design process is unclear, use this kit to clarify each step, streamline your process, and inject more quality and meaning into your designs.
Perfect for design studios and freelancers
Using a more definitive logo design process in your business will save you time, reduce stress, and ensure you consistently deliver high quality logos your clients love.
Everything you need to navigate your logo design process like a pro

Logo Design Process Template & Worksheet
Work through the 9-step logo design process using the Notion template or PDF Worksheet as your guide. Add notes, research and sketches, access resources specific to each step, log your time, and track your progress as you move through the process.

Brief Questionnaire
Get better briefs, ask the right questions from the beginning, and develop good communication with your clients to ensure your process goes smoothly and you produce high-quality results. Choose from three methods depending on whether you choose to email questions direct, send an online form, or ask in person or through a phone or video call.

Presentation Template
Use this InDesign template to quickly present your concepts. Use as is, or update the swatches and paragraph styles to align with your branding. See examples (not included) in the image above to see the template in use.

Dispatch Resources
Includes a folder structure to help you organise the final logo files in a way that makes it easy for your client to find the right file, and a Logo File Formats Guide Template to help you include a document that explains to your client what each file type is and what it’s used for, helping them use the right file for its application.
Liv Strawbridge
This is the kit I wish I had when I was first starting out as a logo designer
From over a decade spent working in design studios, I’ve seen first-hand how it can be a struggle for some designers to develop logos with authentic meaning.
I’ve seen how easy it is to stray from the brief and go on time-wasting tangents, which lead to all kinds of problems for the designer, the studio-owner and the client.
So with that in mind, I've developed a kit that can be used to eliminate the many stresses that come with designing logos.
Using this process kit, you'll be able create authentic logos with confidence, on time and within budget. I’ve seen the incredible power of this process in my own work and in the work of fellow designers, and now I’d like to share this process kit with you.
So, if you’d like to discover how to eliminate time-wasting tangents and confidently develop authentic logos that your clients love and are proud of, I know this kit will help you to nail your logo design process, every single time.
What's your refund policy?
I only want your money if you're happy with this kit. If you’re not 100% satisfied with the purchase, and you don't believe you've received the value back that you paid for this kit, just reply to the download email within 30 days and you’ll get a full refund. No questions asked.
Why create this Logo Design Process Kit?
Many designers who have the ability to design logos are often unclear and fearful of the collaborative process. As a logo designer, learning to navigate the back and forth (and ups and downs) between you and your client is crucial, and this kit will help you to quickly bridge that gap and provide the clarity you need to confidently design meaningful logos.
What isn't covered in the Logo Design Process Kit?
This Logo Design Process Kit focuses purely on the logo design process, so doesn't provide technical instructions on how to use a design program. It also doesn’t cover the pre-engagement stage, ie how to pitch for a project, create proposals and and price your services.
What if I don't want to use Notion?
I highly recommend you use Notion to streamline your process (it's free), but if you're not keen to try Notion just yet, I've included editable and printable PDFs that you can use as an alternative to help guide you in your process.
Do you offer a student discount?
Yes! Send me an email with some proof that you are a student - such as from your student email address - and I'll send you a discount code. If however you can't afford the investment right now, you can still get the guide for free.
I have another question!
Sure, just flick me an email and I'll do my best to get back to you as quickly as possible.

Create Logos with Confidence
Learn the 9-step method to confidently navigating the process of designing meaningful logos. A complete step-by-step PDF guide for brand designers.
Obviously the complete 'Logo Design Process Kit' will help you develop your process much quicker, but the PDF guide by itself will give you a clear understanding of the process and methodologies behind it, and provide insights and ideas that will completely level-up your logo design process.
Sound good to you? Enter your best email below and I'll send the 50-page process guide to you right away – and as a bonus I'll sign you up to my free fortnightly newsletter (which you can unsubscribe from any time).