Create logos with confidence

Learn to master the process of designing logos with more confidence, clarity and meaning.
Logo Design Process Kit for Designers
New Logo Design Process Kit (Star)

If you get confused by the ins-and-outs of the logo creation process, or don’t feel confident in your ability to design meaningful logos, this kit is for you.

Logo Design Process Kit (Junior Designers) Icon

Made for junior designers new to the game

Begin your design career with a head start. This kit gives you everything you need to navigate the logo design process confidently from start to finish.

Logo Design Process Kit (Intermediate Designers) Icon

Good for intermediate designers eager to upskill

If your logo design process is unclear, use this kit to clarify each step, streamline your process, and inject more quality and meaning into your designs.

Logo Design Process Kit (Freelance and Studio Designers) Icon

Perfect for both design studios and freelancers

Using a more definitive logo design process will save you time, reduce stress, and ensure you consistently deliver high quality logos your clients love.

Become a better logo designer

Ever wonder how so many great designers create great logos? You probably aren't getting the best out of your creative process.

Investing in your creative process will not only improve the quality and meaning of the logos you create, but increase the speed and productivity at which you create them.

Invest in your logo design process.
Navigate your logo design process like a pro.

Navigate your process like a pro

Through using this step-by-step method in every project, you'll be able to confidently guide your clients through the creative process, and learn the methods to get back on track if you get lost or stuck in the process.

Go from no-go to LOGO!

Learn how to get better briefs, ask the right questions from the beginning, and develop good communication with your clients.

You'll become a better, more focused logo designer, with all the tools and knowledge you need to confidently present your ideas, to create logos that consistently hit the mark – that your clients love!

Create logos your clients love.

"In Master Your Logo Design Process, Liv guides you through her 9-step method in clear and easy steps, so you can quickly feel confident in your own practice. She’s taken 15+ years of design experience and distilled it into a concise guide so you can learn how to create meaningful and impactful logo designs. I hope you enjoy learning from her as much as I do."

Eden Clarkson, Gtaphic Designer

Eden Clarkson
Graphic Designer

The complete kit teaches you the logo design process from start to finish with a clear and concise approach.

Master Your Logo Design Process Guidebook

The Guidebook

50 Page PDF Book

Learn the method to confidently navigating the process of designing meaningful logos. A complete non-technical step-by-step field guide for designers.

Logo Design Process Method Worksheet

Method Worksheet

PDF Form

Use this worksheet to help you navigate through your creative process, keep track of where you are in each step, and analyse your progress over time.

Logo Design Process Brief Questionnaire

Brief Questionnaire

Online & PDF Form

Make sure you ask the right questions and get the information you need from your client at the beginning of the process.

Logo Design Process Case Studies

Case Studies

Worksheets & Concept Presentations

See the method applied in two real life case studies. Gain insights from seeing the complete process, including concept presentations, development and final results.

Choose a package

Master Your Logo Design Process Guidebook

Guidebook Only

The Guidebook
(50 Page PDF Book)
Step-by-step Method Worksheet
(PDF Form)
Brief Questionnaire
(Online & PDF Form)
Case Studies
(Worksheets & Presentations)
Logo Design Brief QuestionnaireLogo Design Process WorksheetMaster Your Logo Design Process Guidebook

The Complete Kit

The Guidebook
(50 Page PDF Book)
Step-by-step Method Worksheet
(PDF Form)
Brief Questionnaire
(Online & PDF Form)
Case Studies
(Worksheets & Presentations)
Free logo design process guidebook sample chapter.

Download a free sample chapter

Get the foreword and first chapter of The Guidebook Master your Logo Design Process (included in the kit), sent straight to your inbox!

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100% satisfaction, guaranteed

If you don't believe you've received the value back that you paid for this Logo Design Process Kit, email me within 30 days and I'll refund you in full. No questions asked.

About the author

Liv Strawbridge
Kia ora, I’m Liv Strawbridge, a freelance logo and web designer. Before going freelance, I spent over a decade working in design and marketing studios as a digital designer and project lead.

This kit will teach you how to nail your logo design process, every single time.

Over the years I’ve seen first-hand how designers struggle to develop logos with authentic meaning. I’ve seen how easy it is to stray from the brief and go on time-wasting tangents, which lead to all kinds of problems for the designer, the studio-owner and the client. 

So with that in mind, I've developed a kit that can be used to eliminate the many stresses that can come with designing logos.

It includes a guide which teaches you the 9-step process, (based on my own journey and through teaching other designers), to finding ways of designing logos better, faster, with more clarity and confidence.

Using this 9-step method, you'll be able create authentic logos with confidence, on time and within budget. I’ve seen the incredible power of this process in my own work and in the work of fellow designers, and now I’d like to share this process with you.

So, if you’d like to discover how to eliminate time-wasting tangents and confidently develop authentic logos that your clients love and are proud of, I know this kit can help you the way it has for me and my fellow designers.

Ngā Mihi | Cheers,

Liv Strawbridge

Liv Strawbridge Signature


Which package should I buy?

That mostly depends on your budget. Obviously The Complete Kit is best and will help you develop your process quicker, but the guidebook by itself will teach you the method and provide insights and ideas that will completely level-up your logo design process.

What's your refund policy?

I only want your money if you are happy with the kit! If you aren't satisfied, email me within 30 days and I'll happily give you a refund. Just email with a copy of your receipt and I will refund you.

What's not covered in this kit?

This kit doesn't provide technical instructions on how to use a design program. It also doesn’t cover the pre-engagement stage, ie how to pitch for a project, create proposals and and price your services.

Do you offer a student discount?

Absolutely! Send me an email with some proof that you are a student - such as from your student email address - and I'll send you a discount code.

How can I learn more about you?

See what I've been working on lately, learn more and connect with me at

I have another question!

Sure, just flick me an email me at and I'll do my best to get back to you as quickly as possible.

“Great things are not done by impulse, but a series of small things brought together”

Vincent Van Gogh